The Steel City Gets its First Uncle Maddio’s Pizza Joint

Popular build-your-own pizza concept to open on July 10


(ATLANTA) June 2015 – Atlanta-based leading fast-casual pizza brand Uncle Maddio’s Pizza Joint will open its first Pennsylvania location when it opens in Cranberry, Pa., on July 10.  The build-your-own pizza concept will open at 1686 Route 228 Suite 150.  This will be the first of five Uncle Maddio’s locations planned for the Pittsburgh area.  The restaurant will hold a grand opening celebration on July 11 and will serve free 9-inch, build-your-own, three-topping pizzas to guests in line from 11 a.m. to 2 p.m. 

In addition to the free pizza on Saturday July 11, Uncle Maddio’s will host family night on Wednesdays where kids eat free if they bring in a ticket stub from either the Pittsburgh Pirates or Pittsburgh Penguins game valid for the day after the game.   As part of the opening week, Uncle Maddio’s gave away almost 500 pizzas to homeless shelters and youth organizations. 

Uncle Maddio’s is different from most pizza restaurants in that guests interact with the pizza maker to make his or her very own pizza – down to the size (6-inch, 9-inch to large), types of crust and toppings and watch it being baked fast and delivered to your table in less than 8 minutes.  Uncle Maddio's offers premium ingredients and more customization than any other fast-casual pizza chain. Guests choose from one of three crusts, including a gluten-free option, and 48 toppings including six sauces, 27 vegetables and 15 meats. More than 30 menu items are made fresh daily in-house.  For those with dietary restrictions, Uncle Maddio's serves up a huge selection of healthful options such as whole wheat and gluten-free crusts, hormone-free chicken, fresh local vegetables, Daiya vegan cheese and organic greens. Create-your-own signature salads and toasted Panini sandwiches round out the Italian-style menu.

“I can’t wait for the community to try our pizza and build their favorite combination of ingredients,” said Gino Torriero, Uncle Maddio’s franchisee.  “Our pizza concept is personalized for each guest and we plan to win over the hearts, minds and stomachs of Pittsburgh pizza lovers.”  

The Pittsburgh restaurant is owned and operated by Gino and Mali Torriero, along with partners Jake McNary and Jason Betters.  Gino Torriero already owns Nello Construction and plans to put his skills to use as he builds out more units in North, South, East and West Pittsburgh.  The additional Pittsburgh restaurants will open over the next few years.

“We’ve spent the past few years expanding our brand across the Southern and Midwestern parts of the country and now we’re headed into the Northeast,” said Matt Andrew, CEO of Uncle Maddio’s.  “The Pittsburgh location is the first of the Northeast expansion plan, which will be followed by a restaurant in New Jersey soon.”

Since launching its aggressive growth plan in 2008, Uncle Maddio's has signed franchise agreements with 55 different entities in 18 states. Many of Uncle Maddio's franchisees have previous multi-unit experience with Jimmy John's, Firehouse Subs, Dairy Queen, McDonalds, Burger King, Krystal, Papa John's, Domino's, Golden Corral and Five Guys. Uncle Maddio's is on track to have 300 restaurants open in five years with 1,000 units in development and is opening units every 10 days.

For more information on Uncle Maddio’s Pizza Joint, visit Interested franchisees can visit or contact Roger Wagerman at




About Uncle Maddio's Pizza Joint. With more than 1,000 Pizza Makers making more than 2,000,000 gourmet pizzas a year, Uncle Maddio's Pizza Joint is category leader of the create-your-own premium fast casual pizza restaurants. Operating 35 locations in 19 states Uncle Maddio’s has more than 250 units in development. Uncle Maddio's pizzas are customizable, made-to-order, and served up fast for under $8. With four pizza sizes; three types of crusts, including gluten-free; six sauces and 48 fresh toppings, many vegan, organic, and hormone-free, Uncle Maddio's has the freshest and largest menu in the category. The restaurant's unique fast bake ovens offer the most throughput in the industry and can produce 200 pizzas per hour. Uncle Maddio's also serves toasted Paninis and gourmet salads - all prepared with locally sourced ingredients (when available) and salad dressings and 30 other menu items that are made on-site daily. Uncle Maddio's 'Served with Love' philosophy and restaurant is for everyone -children and families, college students, the young and the young at heart - and serves the guests and communities it is a part of. Based in Atlanta, the Uncle Maddio's management team has 50 years combined experienced in the fast casual category. Markets are available nationwide for franchise partner development including Texas, Ohio, and New Jersey.

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Media Contact: Ellen Hartman (678) 399-3335,